Communicate. Put A Face and a Voice to your company. Convey your corporate message in a compelling manner unparalleled to written words. At Milky Way Marketing Inc., we not only create TV shows like BTV, we can also look after all your multi-media needs from retail product to corporate training CDs and DVDs. Let your future business clients see and hear what you have to say. We've built a reputation on delivering creative results on time and in budget. Here are some of the solutions we've provided for our clients:
- Video and multi-media for corporate training or retail solutions.
- Delivering solutions that are creative and on-budget.
People remember 50% of what they see and hear and only 10% of what they read. That's why TV is so powerful.
Patrick (Paddy) Moore
Creative Director
BTV
Patrick (Paddy) Moore is a veteran journalist and producer who traveled the world with CBC News and Current Affairs before joining BTV.
His award winning work has been screened on network broadcasters in Canada, USA, and over 30 countries around the world. The programs range from shorts to feature documentaries and series, with budgets from five thousand to five million dollars.
During his 10-season tenure as Creative Director of BTV, this weekly series (180 episodes and counting) has grown from local cable television to national and international broadcast, and includes hundreds of clients such as Bell Canada and Teck Cominco.
"For me it is a privilege to work with BTV because it provides access to some of the most innovative and fascinating companies and individuals in the world. Sometimes these opportunities offer great challenges technically and creatively, but it is very satisfying to tell each story in a way that has impact with our audience. Our program reaches over 30 million potential viewers and we know what it takes to entertain and inform them. Whether your company story is simple or complex, I am looking forward to meeting you and helping you tell it." Examples of some personal highlights with BTV include a range of experiences:
- going "on safari" in Zambia with ICS Copper,
- documenting a "sing¬sing", a native welcome ceremony, in the Highlands of Papua New Guinea as part of a feature about oil exploration for Cheetah Oil & Gas,
- coordinating a helicopter shoot with a supertanker at sea off the coast of Spain for TeeKay Shipping,
- "gowning up" for a neurosurgery operation in Calgary -illustrating the latest developments of Magnetic Resonance Imaging for IMRIS,
- wrangling llamas high in the Andes of Peru as part of a gold discovery story for Gitennes Explorations,
- going deep into a refurbished ancient silver mine in Guanajuato, Mexico with Great Panther Resources.
Mr. Moore has a developed a particular specialty in resource sector stories and is a regular contributing writer to
Resource World,
Microcap magazine, and other publications. He is a member of
Reporters Sans Frontiers,
Reporters without borders; ACCT, The Academy of Canadian Cinema & Television, and DOC, Documentary Organization of Canada.
Lester Lightstone, Cameraman
Les Lightstone has been in the broadcast industry since 1972, and a freelance video cameraman in the Vancouver Canada area since 1989.
As well as shooting for corporate and broadcast clients such as Sun Microsystems, Discovery Channel, and Entertainment Tonight, he has also put his underwater video skills to good use in many international locales such as Papua New Guinea, China, Chile, Costa Rica, the Bahamas, and Micronesia.
RANDOM CREDITS: (in no particular order)
BTV (Vancouver)
The Family Channel
CNN (Atlanta)
B.C. Telephone Co.
B.C. Children's Hospital
The Discovery Channel
America's Most Wanted (Los Angeles)
FOX Broadcasting (Los Angeles)
NBC (Los Angeles)
Capital Cities / ABC (Los Angeles)
Office Of The Prime Minister (Ottawa)
The Reform Party of Canada (Ottawa)
PBS
Century 21 Realty
Justice Institute of B.C.
NTV (Nippon Television) (Japan)
TBS (Japan)
Canadian Figure Skating Association
Sony Music Canada
BC Ministry of the Environment
KABC (Los Angeles)
BC Ministry of Education
ESPN
MGM (Los Angeles)
UPN (Los Angeles)
Workers Compensation Board of BC
Petro Canada
FOX News, Clinton/Yeltsin Summit, (Wash., D.C.)
Disney / The Disney Channel (Los Angeles)
Ron Ireland
Editor
BTV
Ron Ireland worked with the CBC for 20 years as a Supervising Editor with Hockey Night in Canada, plus other major sporting events and music super specials. Ron has also edited dramatic series including: The Dream Team, First Wave, Mysterious Ways, and documentaries Call it Karma, Lust for Kazakhstan, and Polio Hunters for World Health and CIDA.